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How to Choose the Best Touch Screen Solutions for Your Restaurant

Innovative technology to boost your business

In today’s fast-paced world, the restaurant industry is constantly evolving to meet the changing needs and preferences of customers. One of the most significant technological advancements in the Australian restaurant industry is the adoption of touch screen kiosks. These innovative self-ordering kiosks have become a game-changer for many restaurants, improving efficiency, customer experience, and overall profitability.

In this article, we will explore the various aspects of touch screen kiosks, their applications in the Australian restaurant industry, and how to choose the best touch screen technology and supplier for your restaurant. We will delve into the benefits, considerations, and features that make a touch screen solution truly effective for your business.

The Benefits of Implementing Touch Screen Kiosks

Some of the benefits of implementing self-ordering touch screen kiosks in your Australian restaurant include:

Increased Sales Through Repeat Customers

A happy customer is a repeat customer, and touch screen kiosks provide customers with a faster and more customisable dining experience. Customers can take their time to explore the menu, make informed choices, and customize their orders with ease. Whether they have dietary restrictions or prefer specific ingredient substitutions, self-ordering kiosks make it simple to personalize meals. With staff no longer taking orders, in many cases food comes quicker resulting in reduced wait times and improved customer satisfaction.

Increased Sales Through Customers Not Feeling Rushed

Customers can take their time to browse the menu and make selections without feeling rushed. They can browse at their leisure without being conscious of the person waiting behind them in the queue. This can lead to higher average transaction value.

Increased Sales Through Multilingual Support

Touch screen kiosks can cater to a diverse customer base by offering menus in multiple languages, ensuring that language barriers don’t hinder the ordering process.

Increased Sales Through Upselling and Cross-Selling

Kiosks can be programmed to suggest additional items or combos, leading to increased sales and revenue for the restaurant.

Increased Sales Through Shorter Queues and Faster Service

Self-ordering kiosks streamline the ordering and payment processes, reducing wait times and allowing customers to get their food faster. This efficiency also benefits the restaurant by serving more customers in less time. Customers are more likely to choose the restaurant with the shorter queue and faster service.

Order Accuracy

Touch screen kiosks minimize the risk of order errors caused by miscommunication between customers and waitstaff. Customers can see exactly what they are ordering and make modifications as needed, ensuring their satisfaction.

Reduced Labour Costs

While touch screen kiosks don’t replace human staff, they can help reduce the number of servers needed, especially during peak hours, which can lead to substantial labour cost savings.

Data Collection and Analysis

Touch screen solutions can collect valuable data on customer preferences, order patterns peak hours and other customer behaviour. This information can be used to make data-driven decisions, optimize the menu, refine pricing and create targeted marketing campaigns.

Choosing the Right Touch Screen Solutions for Your Restaurant

Now that you understand the benefits of implementing touch screen kiosks in your Australian restaurant, it’s crucial to choose the right touch screen solution that aligns with your specific needs and goals. Here are some key factors to consider:

Location and Environment

The physical location and environmental conditions of your restaurant are important factors. Think about whether you want tabletop kiosks, wall-mounted kiosks, or freestanding kiosks. Consider where they will be located For example, if your kiosks will be placed outdoors, you’ll need much more expensive screens that can withstand various weather conditions. If they’re in a high-traffic area, durability is crucial. If they are unattended then they will need to be ruggedised so that peripherals cannot be damaged or stolen. If customers may use them with a drink in their hands they may need to be sealed from liquids. If they are at the front of the store, they may need to be low profile, so that customers and staff can see over them.

There are many considerations, and it’s usually helpful to arrange a consultation with an expert. At InTouch Screens we have implemented touch screen kiosks for hundreds of customers at thousands of locations and you are welcome to discuss these requirements with our team of experts.

Screen Size and Orientation

Determine the appropriate screen size and orientation based on your space and the user experience you want to create. Smaller screens may work well for tableside ordering, while larger, vertical screens may be ideal for standalone kiosks.

Touch Screen Technology

Choose the touch screen technology that best suits your needs. In most cases projected capacitive touch screen technology is the ideal technology for self-ordering system. They are rugged, and precise and can be installed with the front sealed against liquid ingress. And they are based on the same technology in most smart phones, so customers effortlessly understand how they will work.

Customisation

Some touch screen solutions offer more flexibility for customisation than others. Solutions that are manufactured in Australia are often more customisable than imported solutions, especially for projects with smaller rollouts.

Signage and Branding

Clear signage is a key requirement for a successful rollout. Customers must understand that the touch screen kiosk can be used for ordering, and feel confident to approach and commence their order. If the branding and signage is to go on the kiosk itself, then it is important for there to be a suitable area on the front of the kiosk.

Accessibility

Make sure your chosen touch screen kiosk technology is accessible to all customers, including those with disabilities. Accessibility features such as wheelchair accessibility, adjustable font sizes, and multilingual support can enhance the inclusivity of your restaurant.

Maintenance and Support

Consider the long-term maintenance and support requirements of your touch screen kiosks. Look for a manufacturer that offers reliable support, warranty coverage, and who holds sufficient stock of parts to meet the long-term support requirements.

Durability and Build Quality

Restaurants can be busy and challenging environments. Look for kiosks with robust and durable hardware, including scratch-resistant screens and sturdy components. Look at the warranty. A 3-year 24 x 7 warranty is a good indication that the manufacture has incorporated high quality components and is confident of their reliability in a public environment.

Budget

Your budget plays a significant role in your decision. Consider the initial cost of purchasing and installing the kiosks. But don’t forget or underestimate the ongoing maintenance and support costs. Down time is expensive, and high quality equipment that continues to function reliably is worth paying for. Consider the total cost of ownership.

Making the Right Choice for Your Restaurant

The implementation of touch screen kiosks in your restaurant can significantly enhance the dining experience, improve operational efficiency, and increase customer satisfaction. To make the right choice, consider your specific needs, budget constraints, and the factors outlined above.

If you’re unsure which touch screen technology is the best fit for your restaurant, it’s a good idea to consult with a vendor specialising in touch screen solutions such as the team of experts at InTouch Screens. They can help you assess your requirements, recommend the most suitable technology, and guide you through the implementation process.

Remember that the restaurant industry is dynamic, and staying current with technology trends is essential to remain competitive. By carefully selecting the right touch screen solution for your restaurant, you can create a modern and efficient dining experience that keeps your customers coming back for more. Touch screen kiosks are more than just a tech-savvy addition to your restaurant – they’re an investment in your restaurant’s future.

In the ever-evolving landscape of the Australian restaurant industry, embracing technology like touch screen kiosks is no longer an option but a necessity. These self-ordering kiosks offer numerous advantages, from faster service and increased order accuracy to improved customer satisfaction. To harness the full potential of touch screen solutions, it’s essential to choose the right technology for your specific needs.

Carefully consider factors such as your location, screen size, and budget. By making an informed decision and leveraging the power of touch screen kiosks, you can provide a modern and efficient dining experience that sets your restaurant apart and ensures its success in today’s competitive market.

About InTouch Screens

To find out more about selecting the right touch screen technology for your application, please contact our team of touch screen experts. InTouch Screen is a leading Australian supplier of commercial grade touch screen monitors. We specialise in both touch screen monitors and touch screen kiosks and are able to provide expert advice for your touch screen solution. We have rolled out hundreds of touch screen projects with thousands of touch screen installations across Australia. We work with large and small companies, and are an approved supplier to all levels of Australian governments.

To find out more about selecting a touch screen supplier, or on how we can support you in sourcing your touch screen solution please contact our touch screen experts. The team at InTouch Screens are standing by to talk to you regarding your next project. Visit our customer Gallery to see some of our latest projects. Chat to our sales team today on 1300 557 219 or email.