KIOSKS PROUDLY DESIGNED & MANUFACTURED IN AUSTRALIA

LIDS & NBA Store

ON-SITE CUSTOMISATION SERVICES FOR SHOPPERS TO PERSONALISE THEIR RETAIL JOURNEY

Industry: Retail

State: Sydney, NSW

Overview: The LIDS and NBA Store brands opened their first Melbourne store in August 2022 and the Sydney store opening followed later that year.   

 Offering a range of on-site customisation services for shoppers to personalise jerseys and hats. In store, shoppers can find several interactive displays including a NBA player height match up to your own silhouette.  The stores have avid sports enthusiasts and American streetwear followers flocking to try on the latest gear.

Requirement: The new Lids NBA Store in Sydney required a large format touch screen, complete with a HD web camera to operate in conjunction with their in store software.  The touch screen needed to be both visually appealing as well as tough for the retail environment. The application was designed to run on a portrait orientation screen and it was neatly integrated into the shops joinery display.

Solution: InTouch worked closely with our partner Engagis  to deliver a 55” 4K Ultra HD touch screen and HD webcam to provide an augmented reality (AR) experience via the NBA player height match up app.  This is where avid basketball fans can simply enter their details and be photographed standing next to their favourite player.  Not only did the app allow the store to capture customer details, it also emails the AR selfie image to the customer after the in-store experience.

InTouch designed and manufactured a custom bracket and webcam camera housing to attach to back of the INTS550-4K 55” touch screen that was built into their store fixture.

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If you would like to discuss your next retail kiosk or touch screen project reach out to our Sales Team on 1300 557 219 or email us